THE CURIOUS ADVANTAGE

The Greatest Driver of Value in the Digital Age
Insights, solutions and experiences inspired by The Curious Advantage
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THE CURIOUS ADVANTAGE

The Curious Advantage by Paul Ashcroft, Simon Brown and Garrick Jones is an exploration of the idea of curiosity and its increasing importance for thriving in the digital age. Taking the widest possible exploration of all things curious – historical, contemporary, neuro-scientific, anthropological, behavioural, semantic and business-focused.
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COMING SOON:

Curious About… Gen AI

Curious About… Gen AI, the new book by Paul Ashcroft, Simon Brown, Garrick Jones and Julian Stodd.

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Curious Insights

Explore the latest insights, research and discussions on the subject of curiosity.
The Curious Advantage - Book
The bestselling book by Paul Ashcroft, Simon Brown and Garrick Jones.
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The Curious Advantage Podcast
Join the authors of The Curious Advantage in conversation with world-leading experts.
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The Curiosity Forum
Experience a think tank exploring the frontiers of knowledge relating to curiosity.
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Curious Conversations
Paul Ashcroft, Simon Brown and Garrick Jones interview experts in their field in these excerpts from The Curious Advantage.
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Curious Solutions

Cultivate a culture of curiosity in your organization.
The Curious Advantage Learning Program
Three powerful courses to teach leaders, teams, and organizations everything they need to know to unleash their curiosity and thrive in an evolving digital landscape.
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The Curious Advantage Diagnostic
Use the framework of the 7Cs of Curosity model to diagnose how curious your organization is. Developed in partnership with Hult-EF Corporate Solutions.
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Curiosity Game
Test your learners with a mobile-first, light touch game adaptation of content and challenges from The Curious Advantage.
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PROGRAM DESIGN
Inject curiosity in your programs.
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Simplification Challenge
Try the 30-day Simplification Challenge from the bestselling book Why Simple Wins by Lisa Bodell.
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Curious EXPERIENCES

Deliver powerful experiences for inspiring individuals, teams and organizations
KEYNOTES
Hear insights from the authors of The Curious Advantage -- Paul Ashcroft, Simon Brown and Garrick Jones.
WORKSHOPS
Align your team in the concepts of curiosity with workshops from the authors of The Curious Advantage.
Curious Experience Events
Curated curious experiences for your leadership, contextualized in the flow of work.
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CURIOUS ADVANTAGE LEARNING

The Curious Advantage Learning course is designed to teach leaders, teams, and organizations everything they need to know to unleash their curiosity and thrive in an evolving digital landscape.
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NEWS
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